We believe purpose-driven brands move humanity forward. That’s why we’ve made it our mission to evolve brands and enhance reputations through engaging communications that uplift people and aspire for a better future.
Our passion and strength is articulating what brands stand for, then transforming their brand story, value proposition and communications from dull and detached, to energised and engaging. This helps them stand apart, resonate deeply with target audiences and enhance their reputation.
In delivering our services we always stay true to our core values of authenticity to be real, courage to make a stand and optimism to create a better future.
We know we’ve been successful when clients tell us they have more engaged staff, loyal customers, and a reputation built on the positive ripple effect of their work.
Ros Weadman FPRIA
Ros founded Marcomms Australia in 2011. Ros is a multiple industry award winner whose signature approach of combining big picture strategic thinking with meticulous execution has been honed after more than 30 years in the professional communication industry. Ros has extensive experience working as a marketer, public relations advisor, brand strategist, community engagement practitioner, speech writer, editor and educator.
She has led high performing communications teams in complex and demanding environments, including responding to some of Australia’s most significant events such as the Cranbourne Methane Gas Crisis (2008) and Black Saturday Fires (2009).
Ros is the author of BrandCode®, a PR and marketing guide, and The Reputation Equation, a book about building brand credibility and shaping a great reputation. She delivers keynote addresses and workshops on a variety of marketing and public relations topics. Ros is a Fellow of the Public Relations Institute of Australia.
MA (Prof. Comm), Grad. Dip Bus Man, Dip Ed (sec), BA (psych, soc), IAP2 accredited, Extended DISC accredited
Maryann has more than 25 years’ experience in communications, working with public and private sector clients in diverse areas, including state and local government, infrastructure development and construction, health and community services, finance, automotive and retail.
Maryann has worked closely with clients to develop and implement communications plans, analyse customer evidence, identify audience needs, and has produced an extensive range of communications including media releases and articles, websites, reports, user guides, training guides and standards manuals, project profiles and legacy books.
Bachelor of Commerce. Grad. Dip. in Editing and Publishing
An experienced communications and public relations practitioner with government and consultancy experience, Kerry Coles has a proven ability to translate complex concepts and issues into everyday and media-friendly language.
Kerry has diverse experience, including drafting and distributing media materials; researching, developing and implementing corporate communications strategies; proof-reading and editing corporate documents (including annual reports and departmental strategies); developing materials for MP and Ministerial briefings and advocacy issues; coordinating community consultation activities; and managing media partners and relationships for clients and events.
Adept at liaising with a number of different stakeholders and suppliers while balancing different needs and delivering projects within deadlines, she is able to produce a variety of written materials to a high standard.
We believe in leading by example, particularly in pursuit of our vision of a world where brands embrace a purpose that moves humanity forward. That’s why we are proud to launch our new corporate giving program Animal Humanity Worldwide (AHW), in 2019/2020.
AHW is our way of supporting and shining a light on the work of reputable not-for-profit animal welfare agencies helping to eliminate animal cruelty worldwide. These agencies are highlighting issues of concern, educating the public, engaging people in conversation, and advocating for legislative reform to ensure sustainable long-term solutions in animal welfare.
The foundational members of our Animal Humanity Worldwide network in 2019/2020 are Animals Australia, Animals Asia and Edgar’s Mission.
Animals Australia‘s work focuses on eliminating cruelty across a broad range of areas including animal testing, racing industries, fur trades, live exports and many others. For more information, please visit https://www.animalsaustralia.org/.
Animals Asia‘s work focuses on freeing moon bears and sun bears from bile farming misery, dog and cat welfare and captive animal welfare. For more information, please visit https://www.animalsasia.org/.
Edgar’s Mission, a sanctuary for rescued farmed animals, focuses on educating, and advocating for, the rights of these animals. For more information, please visit https://www.edgarsmission.org.au/.