We’re marketing communications, brand and PR specialists with a focus on the bigger picture.
We believe in a world where brands embrace a purpose that moves humanity forward. That’s why we’ve made it our mission to lead the reputational transformation of Australian organisations by building brands on a planet-led purpose. Our purpose-driven strategies align culture, communications, customer experience and citizenship. This alignment builds brand credibility and shapes a great reputation.
We tell our clients’ stories through powerful narrative and values-based messaging, compelling branding and high-impact mediums. We strategically position their brand so they stand apart.
In delivering our services we always stay true to our core values of optimism, respect, generosity, growth and integrity. We know we’ve been successful when clients tell us they have engaged staff and stakeholders, loyal customers and a reputation built on the positive ripple effect of their work.
Ros Weadman FPRIA
Ros founded Marcomms Australia in 2011. Ros is a multiple industry award winner whose signature approach of combining big picture strategic thinking with meticulous execution has been honed after more than 30 years in the professional communication industry. Ros has extensive experience working as a marketer, public relations advisor, brand strategist, community engagement practitioner, speech writer, editor and educator.
She has led high performing communications teams in complex and demanding environments, including responding to some of Australia’s most significant events such as the Cranbourne Methane Gas Crisis (2008) and Black Saturday Fires (2009).
Ros is the author of BrandCode®, a PR and marketing guide, and The Reputation Equation, a book about building brand credibility and shaping a great reputation. She delivers keynote addresses and workshops on a variety of marketing and public relations topics. Ros is a Fellow of the Public Relations Institute of Australia.
MA (Prof. Comm), Grad. Dip Bus Man, Dip Ed (sec), BA (psych, soc), IAP2 accredited, Extended DISC accredited
Maryann has more than 25 years’ experience in communications, working with public and private sector clients in diverse areas, including state and local government, infrastructure development and construction, health and community services, finance, automotive and retail.
Maryann has worked closely with clients to develop and implement communications plans, analyse customer evidence, identify audience needs, and has produced an extensive range of communications including media releases and articles, websites, reports, user guides, training guides and standards manuals, project profiles and legacy books.
Bachelor of Commerce. Grad. Dip. in Editing and Publishing
We believe in leading by example, particularly in pursuit of our vision of a world where brands embrace a purpose that moves humanity forward. That’s why we are proud to launch our new corporate giving program Animal Humanity Worldwide (AHW), in 2019/2020.
AHW is our way of supporting and shining a light on the work of reputable not-for-profit animal welfare agencies helping to eliminate animal cruelty worldwide. These agencies are highlighting issues of concern, educating the public, engaging people in conversation, and advocating for legislative reform to ensure sustainable long-term solutions in animal welfare.
The foundational members of our Animal Humanity Worldwide network in 2019/2020 are Animals Australia, Animals Asia and Edgar’s Mission.
Animals Australia‘s work focuses on eliminating cruelty across a broad range of areas including animal testing, racing industries, fur trades, live exports and many others. For more information, please visit https://www.animalsaustralia.org/.
Animals Asia‘s work focuses on freeing moon bears and sun bears from bile farming misery, dog and cat welfare and captive animal welfare. For more information, please visit https://www.animalsasia.org/.
Edgar’s Mission, a sanctuary for rescued farmed animals, focuses on educating, and advocating for, the rights of these animals. For more information, please visit https://www.edgarsmission.org.au/.